From now on, the latest model of Bravia TV, sound bar and sound system ULT FY25 series products of the world-renowned Japanese brand Sony will be available in the Bangladesh market. RMDC Sony Southeast Asia President Bae Ji Hoon officially inaugurated the three product marketing activities at the five-star Hotel Intercontinental in the capital on Thursday afternoon.
The grand event, attended by media personnel and a host of social media influencers, included Head of Sony International (Pvt) Ltd. Bangladesh Branch Ricky Lukas, Head of Sony Home Entertainment Maschavalit Kemnuj Ming, Product Managers Melissa Tan and Lian Xi Yue, and Sony International (Pvt) Ltd. Bangladesh Branch TV Product Specialist Delwar Hossain, among others. The program was hosted by Digital Marketing Specialist of Sony International (Pvt) Ltd. Bangladesh Branch Tanzila Fahim.
It was informed at the program that the vibrant colors and perfect contrast of the BRAVIA TV, along with the theatre-system sound bar, will give the audience a wonderful and enchanting experience, while the powerful bass and crystal-clear sound of the ULT FY25 sound system will take the listener to the depth of every word. Sony BRAVIA’s new model TV, sound bar and ULT sound system will ensure the feeling of theatre at home. As a result, there will be an aesthetic change in the scope of home entertainment.
The new series of BRAVIA TVs that have come to the Bangladesh market with a remarkable celebration of modern technology are --- QD-OLED BRAVIA 8II, BRAVIA 2II, and BRAVIA 5 Mini LED Television ---. Among these, the QD-OLED BRAVIA 8II series models are --- 55XR80M2 and 65XR80M2 ---, the BRAVIA 2II series models are --- 43S30M2, 50S30M2, 55S30M2, 65S30M2, 75S30M2 and 85S30M2 --- and the BARVIA 5 Mini LED series models are --- 55XR50, 65XR50, 75XR50, 85XR50 and 98XR50 ---. In order to enjoy these TVs, sound bars --- Bravia Theatre Bar 6 and Bravia Theatre System 6 --- have been marketed to ensure cinema hall-like sound. At the same time, to add a new dimension to the world of sound systems, Sony has brought the ULT Sound System of the ULT FY25 series --- ULT Field 3, ULT Field 5 and ULT MIC --- models to the reach of Bangladeshi buyers.
In his opening speech at the marketing event of these new products from Sony Bravia and ULT, Bae Ji Hoon, President of RMDC Sony Southeast Asia, said, “Our unwavering commitment to technology, innovation and quality has made Sony the best in the world. The new models of Bravia TV, Sound Bar and ULT FY25 series are unique examples of this commitment, which will take the concept of home entertainment to a new level.”
Head of Sony Home Entertainment Maschavalit Kemnuj Ming said, “The BRAVIA series TVs are designed in such a way that your home becomes a cinema hall. This television has the highest quality resolution, color depth and extraordinary contrast, which will help you enjoy every moment of the movie more vividly. You will then feel that ‘cinema is truly coming home’.”
During this event, the guests present at the event experienced the new products firsthand and Sony experts explained in detail about each of their features. The journalists present participated in the discussion on the quality of Sony’s products and future plans.
Sony is one of the pioneers of technology and innovation worldwide. Since its establishment, Sony has brought numerous products to the market with the aim of improving the quality of people’s daily lives, which has distinguished them from others in terms of product quality. Each of Sony’s products is a reflection of global quality and proof of their commitment to customers. Through this event, Sony has reached another milestone in their innovative path. Sony has embarked on a new journey of technological excellence. The launch of new models of Bravia TVs and sound bars and the ULT FY25 series in Bangladesh is expected to usher in a new era in the entertainment world for the people of the country. Two companies have been contracted to market Sony products and related services in Bangladesh as official distributors -- Rangs Electronics Limited or Sony-Rangs and Smart Technologies (BD) Limited or Sony-Smart.
