Proper guidelines for e-commerce required

Gear up efforts and implement new policy to minimise online trade fraud

Published : 15 Mar 2021 08:27 PM | Updated : 16 Mar 2021 01:01 AM

Digital economy and e-commerce have emerged as potential sectors for employment and income generation in Bangladesh. Reportedly, e-commerce business experienced a significant 166 percent growth in 2020 as consumers now prefer online shopping.

Needless to say, online business or e-commerce has expanded in Bangladesh at a tremendous rate. Reportedly, currently there are more than 50,000 online entrepreneurs doing business through Facebook pages in the country. 

Consumers today want more choices at their fingertips and everything faster at their doorsteps. People now order their favourite products online from home as large gatherings in shopping malls or restaurants pose serious health risks. There is no denying that economically marginalised and lower-middle-income families are still market-oriented, but the middle class or upper-middle class people now prefer shopping online.

It is time to integrate a 

regulatory body to prevent 

consumers from being cheated and given low quality or 

date-expired products

Exploiting the opportunity of people's reliance on e-commerce during the pandemic, some unscrupulous entrepreneurs are cheating customers. Many customers with little knowledge of the process of online shopping end up being deceived. Consumers are mostly cheated on Facebook based online shopping pages where frauds post product pictures with tempting offers and take money in advance for the product. Once they are successful in ripping off people, they close their page without providing the products customers paid for. Also they deceive customers by supplying substandard products.

Amid hundreds of thousands of online shopping platforms identifying the safe ones has become increasingly difficult. Unethical business practices in online shopping platforms have become rampant these days. Therefore, we need to integrate a regulatory body to prevent consumers from being cheated and given low quality or date-expired products.